Website DPDP Readiness For E-Commerce & D2C
Direct-to-consumer online stores collect high-impact personal data: full physical addresses, phone numbers, pincodes, and purchasing habits. Inspect how your store visibly handles customer privacy signals.
Pre-Ticked Opt-In Boxes
Under DPDP Section 6, consent must be affirmative and unambiguous. Default-checked marketing or SMS communication checkboxes at checkout represent a prominent observable gap.
Ad Network Retargeting
Remarketing pixels (Meta Pixel, Google Ads, Snapchat, TikTok) running on product catalog pages often build cross-site behavioral profiles prior to any consent choice.
Checkout Form Notices
Shipping address and telephone collection forms frequently omit an adjacent privacy notice hyperlink, leaving users without immediate transparency before providing personal data.
Inspect Your Online Storefront
Run an automated preliminary scan on your storefront, or inspect our sample D2C benchmark assessment dossier.
Courier aggregators and payment gateways handle deep customer data.
Our human-led assessment inspects shipping partner contracts, SMS marketing opt-out synchronisation, payment tokenisation, and customer return records.
- ✦Data processing agreements & sub-processor contracts
- ✦Backend data flows, CRM databases & third-party APIs
- ✦Data retention schedules & verifiable automated deletion
- ✦Role-based access controls & data fiduciary audit trails
- ✦Grievance redressal workflows & breach incident response